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3 ways to make your internship program successful
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Many companies approach hiring interns all wrong. Hiring interns for your company means more than just finding someone to get coffee or run errands for full-time employees. Interns can be the future of your company. Last year, nearly 60 percent of internsjoined their companies as full-time hires. Properly run internship programs become invaluable recruiting pipelines because they provide the company with field-tested employees. You don’t have to worry if the interns can do the job or will fit into the company culture; they’ve already proven their abilities. Hiring the best interns, however, isn’t always easy and making sure they accept your full-time offer can be even more difficult ―especially if they’re talented. So here are three of the best ways to find the right candidates for your internship program and ensure that they accept a full-time offer if and when you make one. Seek out creativity when hiring interns It is 2013, so why are you still hiring like it’s 1980? If you want creative interns, you probably need to consider creative ways of attracting them to your company. You need big ideas to keep your company moving forward, and people with vision and enthusiasm are attracted to companies willing to take calculated risks. Hackathons have become one of the more visible and creative ways that technology companies are recruiting top technology talent. Evernote, for example hosted its first Hackathon in Koreain an effort to recruit top Korean students. One advertising firm had interns apply to their position using the mobile app Draw Something. Candidates with the most creative drawings were selected to move forward in the process. Tests like these allow employers to see the practical and creative skills of potential interns. Hackathons, for example, push potential interns to quickly solve problems and work within teams, sometimes alongside full-time employees. Social media is another great way to attract interns. If you are not using social media as part of your intern hiring strategy, then you are missing out, as 26 percent of college students are using Twitter. Using media directed at certain schools or course focuses can help to quickly create attention for your company. Consider paying your interns With the high costs of hiring full-time employees, bringing on unpaid interns sounds like a magic bullet, but this is far from true. You are likely to come across hoards of potential interns who are begging for experience and wouldn’t hesitate to work for free. But going this route can have detrimental effects on your internship program and can put your company in legal hot water. With the job market in a shaky place, it is becoming more common for postgraduates to be taking internships with potential employers. These postgraduates have real expenses, and taking unpaid internships can deter many of them from joining your company. Even if they do accept, 3 to 6 months of no pay can put them in a very difficult financial situation and may ruin the internship period. Receiving a paycheck also gives your interns a better sense that the company values their skills. Furthermore, from a legal standpoint, it is extremely difficult to have unpaid interns these days, and many companies are getting burned for running free intern programs. Since 2011, there has been a surge in litigation surrounding the use of unpaid interns. The most recent example is the suit against Fox Searchlight Pictures, which is a huge blow to the media and entertainment industry that has traditionally been reliant upon unpaid interns. Apparently, the 2008 “500 Days of Summer” and 2010 “Black Swan” films used unpaid interns for secretarial and janitorial support. Not exactly a learning experience. Most attorneys would recommend hiring an intern as a part-time employee with salary at least equal to minimum wage. Part-time employees generally have limited or no company benefits, such as health benefits, vacation and sick time, paid holidays, and unemployment compensation, unless required by state labor laws and/or company policies. Treat your interns like full-time employees Like any employee, interns want to feel like they are a part of the company. Many employers adopt the mentality that their interns are not real employees and therefore slack on making them feel like part of the team or adopting standard legal practices to onboard them. One of the biggest errors that companies make when bringing on interns (especially in small organizations like startups), is to not properly inform their full-time employees how to treat interns. This may sound juvenile, but a one-hour informational session can make all the difference. One of the biggest topics to cover is how the interns will be managed. One of the biggest complaints of interns in 2012 (other than having to work for free) was that they were given menial tasks by their supervisor. Give your interns real tasks and challenges. This also helps you as an employer determine whether the intern can handle real challenges as a full-time employee. Many companies also neglect to have their interns sign up to the usual legalities of part-time or full-time employees. This puts your company at legal risk and can misalign expectations. When onboarding employees, you should at a minimum ensure they agree to the following: Offer letter Invention assignment &confidentiality agreement Equipment agreements Employee handbook &training (safety, harassment, etc) if offered to full-time employees. The documents you use for interns, however, cannot just be standard employment agreements; they must be specifically geared towards your interns. For example, you must specifically state in your offer letters that the internship is not a guarantee of employment. Nurture your internship program and it will produce results Hiring the right intern candidates for your company is crucial. Approximately 62 percent of full-time employees recruited through an internship program are still employedby the company five years later. This is almost a 15 precent bump in retention over other candidates hired from outside sources. Having a great internship program is no easy task, but if done correctly can become a competitive advantage that you will not regret. |
據(jù)Venturebeat網(wǎng)站6月8日?qǐng)?bào)道——很多公司對(duì)處理實(shí)習(xí)生招募的想法完全錯(cuò)誤。為你的公司招募實(shí)習(xí)生,不僅僅意味著找一些人來(lái)為正式員工買(mǎi)咖啡或是跑腿,實(shí)習(xí)生可以成為你公司的未來(lái)。 去年,有將近60%的實(shí)習(xí)生轉(zhuǎn)正為正式員工。 準(zhǔn)確地實(shí)施實(shí)習(xí)生計(jì)劃變成了積極珍貴的招募渠道,因?yàn)楣究梢詫?shí)地考察這些員工。你不必需要擔(dān)心實(shí)習(xí)生是否能做這份工作,或者是否能適應(yīng)公司的文化;實(shí)習(xí)生早已經(jīng)證明了他們的能力。 然而,招募到最好的實(shí)習(xí)生并不總是容易的,而且要他們接受你的全職雇傭可能有更大的困難———特別是如果他們有才能的話。所以這里有三個(gè)最好的辦法,為你的實(shí)習(xí)生計(jì)劃找到適合的候選人,萬(wàn)一你找到了,或者你已經(jīng)找到時(shí),他們能接受正式員工的使命。 招募有創(chuàng)意力的實(shí)習(xí)生 現(xiàn)在是2013年,那為什么你們還依然像現(xiàn)在是1980年來(lái)招募呢?如果你想招到有創(chuàng)意的實(shí)習(xí)生,你可能需要有創(chuàng)意的方法來(lái)吸引他們。你需要大創(chuàng)意來(lái)保持公司前進(jìn),有眼界和熱情的實(shí)習(xí)生樂(lè)意承擔(dān)一些預(yù)計(jì)中的風(fēng)險(xiǎn)。 黑客馬拉松(Hackathon)已經(jīng)成為技術(shù)公司在招募頂尖技術(shù)天才的方法之一。比如,印象筆記(Evernote)在韓國(guó)舉行它第一次的黑客馬拉松,努力招募頂尖韓國(guó)學(xué)生。在一所廣告公司,有實(shí)習(xí)生使用手機(jī)應(yīng)用程序畫(huà)畫(huà)猜詞(Draw Something)來(lái)申請(qǐng)他們的職位。在這個(gè)過(guò)程中,畫(huà)作最具創(chuàng)意的候選人將被篩選出來(lái)。 像這樣的測(cè)試使雇主看到有潛力的實(shí)習(xí)生,他們具有實(shí)踐性和創(chuàng)意的技巧。比如,黑客馬拉松推動(dòng)有潛力的實(shí)習(xí)生快速解決問(wèn)題,在團(tuán)隊(duì)中工作,有時(shí)與正式員工一起。 社會(huì)化媒介是另一個(gè)好辦法來(lái)吸引實(shí)習(xí)生。如果你沒(méi)有將使用社會(huì)化媒介作為實(shí)習(xí)生招募策略之一,你將會(huì)失去那26%在使用推特的大學(xué)生。使用定位于某些學(xué)?;蛘n程重點(diǎn)的媒介有利于迅速制造公司吸引力。 考慮給實(shí)習(xí)生薪水 在支付正式員工高薪的同時(shí),發(fā)展無(wú)薪實(shí)習(xí)生聽(tīng)起來(lái)像是一個(gè)魔術(shù)彈。但這事實(shí)遠(yuǎn)非如此。你可能遇到有潛力的實(shí)習(xí)生,他們渴求經(jīng)驗(yàn),不會(huì)猶豫去免費(fèi)工作。但是沿著這條路線,可能會(huì)對(duì)你的實(shí)習(xí)生計(jì)劃有壞影響,并且會(huì)將公司置于法律的水深火熱中。 研究生接受一份來(lái)自有潛力雇主的實(shí)習(xí),這已經(jīng)越來(lái)越普遍了。這些研究生有實(shí)際的支出,沒(méi)有薪水的實(shí)習(xí)會(huì)阻止大部分研究生加入你的公司。即使他們真的接受了,3到6個(gè)月的無(wú)薪將他們置于經(jīng)濟(jì)十分困難的處境,這可能會(huì)毀了這段實(shí)習(xí)期。獲得薪水也給實(shí)習(xí)生一個(gè)更好的印象,公司承認(rèn)了他們的技術(shù)。 進(jìn)一步說(shuō),從法律的角度看,現(xiàn)在接受無(wú)薪實(shí)習(xí)的確十分困難。許多公司引火上升,實(shí)施免費(fèi)實(shí)習(xí)生計(jì)劃。從2011年以來(lái),關(guān)于無(wú)薪實(shí)習(xí)的訴訟在激增。最近的一個(gè)例子是,福克斯探照燈(Fox Searchlight Pictures)這家在媒體和娛樂(lè)有著強(qiáng)大影響力的公司,它早有無(wú)薪實(shí)習(xí)的傳統(tǒng)。顯然,2008年的《和薩莫的500天》和2010年的《黑天鵝》電影,??怂估脽o(wú)薪實(shí)習(xí)生來(lái)做秘書(shū)和門(mén)衛(wèi)工作。這不完全是一個(gè)學(xué)習(xí)的過(guò)程。 大部分律師建議,將招募實(shí)習(xí)生當(dāng)做招募有薪水的兼職,至少與最低薪水持平。除非地方勞動(dòng)法和公司規(guī)章要求,兼職員工通常沒(méi)有公司福利,或者有很少的福利,比如健康福利,休息日和病假,帶薪假日和失業(yè)補(bǔ)償。 像對(duì)待正式員工一樣對(duì)待實(shí)習(xí)生 像所有的員工一樣,實(shí)習(xí)生希望能感受到他們也是公司的一份子。許多雇主擁有這樣的心理,他們認(rèn)為實(shí)習(xí)生不是真正的員工,因此忽略了使實(shí)習(xí)生感受為公司的一份子,或是讓實(shí)習(xí)生接受正規(guī)法定培訓(xùn)。 其中公司犯的最大一個(gè)錯(cuò)誤是當(dāng)發(fā)展實(shí)習(xí)生時(shí)(尤其是小公司,如創(chuàng)業(yè)公司),沒(méi)有正確地通知正式員工該如何對(duì)待實(shí)習(xí)生。這可能聽(tīng)起來(lái)幼稚,但一個(gè)小時(shí)的信息會(huì)議讓一切都不一樣。2012年最大的抱怨之一(除了免費(fèi)工作)是上級(jí)給實(shí)習(xí)生低級(jí)任務(wù)。給實(shí)習(xí)生真正的任務(wù)和挑戰(zhàn)。這也會(huì)幫助雇主決定實(shí)習(xí)生是否能像正式員工一般應(yīng)付真正的挑戰(zhàn)。 許多公司也忽略了讓實(shí)習(xí)生簽訂正常的法律協(xié)議,那些兼職和正式員工也會(huì)簽訂的。這會(huì)將你的公司置于法律的危險(xiǎn)中,并有錯(cuò)誤的預(yù)期。當(dāng)招募實(shí)習(xí)生時(shí),你應(yīng)該至少確定他們同意一下協(xié)議: 聘請(qǐng)通知信 發(fā)明轉(zhuǎn)讓&保密協(xié)議 設(shè)備協(xié)議 提供給正式員工的員工手冊(cè)及培訓(xùn)(安全,騷擾等) 然而,這些為實(shí)習(xí)生準(zhǔn)備的文檔并不能只是正規(guī)的雇傭協(xié)議;雇主一定要對(duì)實(shí)習(xí)生有特別的準(zhǔn)備。比如,你必須特別在聘請(qǐng)通知信中指出,實(shí)習(xí)不保證雇傭。 培養(yǎng)你的實(shí)習(xí)生計(jì)劃,這一定會(huì)有回報(bào) 對(duì)你的公司而言,招募合適的候選實(shí)習(xí)生是必要的。在5年之后,通過(guò)實(shí)習(xí)生計(jì)劃雇傭的正式員工,將近62%依然留在公司里。這對(duì)從外面渠道招募的其他候選人,幾乎保持有將近15%的沖擊。擁有一個(gè)好實(shí)習(xí)生計(jì)劃不是容易的任務(wù),但如果做得好,你不會(huì)后悔的,這將是公司一項(xiàng)有競(jìng)爭(zhēng)力的優(yōu)點(diǎn)。 (翻譯:doroco) |
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