據(jù)外媒報(bào)道，可口可樂公司將推出限定版新口味飲品“夢(mèng)境（Dreamworld）”，該公司宣稱這是“一款以夢(mèng)為靈感的可樂飲品”，將于8月15日起在美國(guó)限時(shí)銷售。

If you've ever wondered what dreams taste like, you're in for a treat, because Coca-Cola is releasing another new limited-edition flavor to its Creations lineup. Called Dreamworld, the latest Coke is supposed to taste like dreams.
如果你想知道夢(mèng)是什么“味道”，那你有口福了，因?yàn)榭煽诳蓸饭驹谄洹皹穭?chuàng)無(wú)界”系列產(chǎn)品中推出了一款限量版新口味。這款被稱為“夢(mèng)境”的新品可樂有“像夢(mèng)一樣的味道”。

"This limited-edition flavor is your gateway into a lively, animated world where anything is possible; where imaginations are free to discover the magic in ordinary moments," Coca-Cola said in a press release.
可口可樂宣稱：“這款限定新品是通往一個(gè)活潑生動(dòng)的世界的大門，在那里一切皆有可能；在那里，可以自由發(fā)揮想象力，發(fā)現(xiàn)平凡時(shí)刻的魔力?！?/p>

The release of the new flavor is a part of the company's effort to attract new Gen Z consumers through Coca-Cola Creations, which will introduce a series of unexpected beverages and experiences across physical and digital worlds.
為迎合Z世代消費(fèi)者，可口可樂公司通過可口可樂“樂創(chuàng)無(wú)界”平臺(tái)推出這款新品，該平臺(tái)將推出一系列意想不到的飲品和現(xiàn)實(shí)及數(shù)碼世界的體驗(yàn)。

Before Dreamworld, Creations rolled out three specialty drinks. Starlight was space-flavored, Byte was pixel-flavored, and the third flavor was developed with Grammy-nominated producer, Marshmello.
在“夢(mèng)境”之前，可口可樂“樂創(chuàng)無(wú)界”發(fā)布了三款特色飲品，分別是太空味的“星河漫步”，像素味的“律動(dòng)方塊”，以及與格萊美提名制片人“棉花糖”聯(lián)名的口味。

"Coca-Cola Dreamworld taps into Gen Z’s passion for the infinite potential of the mind by exploring what a dream tastes like," Alessandra Cascino, Coca-Cola North America Operating Unit’s creative and shopper program director, said in a statement. "Like the Coca-Cola Creations that came before it, Dreamworld plays with the unexpected and will no doubt provoke discovery and debate among consumers … which we welcome."
可口可樂北美運(yùn)營(yíng)部創(chuàng)意和消費(fèi)者項(xiàng)目總監(jiān)亞歷桑德拉·卡斯基諾在一份聲明中稱：“可口可樂‘夢(mèng)境’通過探索夢(mèng)的味道，展現(xiàn)了Z世代對(duì)無(wú)限想象力的熱情。就像之前的可口可樂產(chǎn)品一樣，‘夢(mèng)境’也不走尋常路，這無(wú)疑會(huì)在消費(fèi)者中引發(fā)關(guān)注和討論……我們對(duì)此表示歡迎?！?/p>

Starting Monday, Aug 15, Dreamworld will be available in grocery and gas stations across the US. There will be both regular and zero-sugar options available, and it will be sold by the bottle and in cans.
8月15日起，“夢(mèng)境”將在美國(guó)各地的雜貨店和加油站開售?？煽诳蓸穼⑻峁┏Ｒ?guī)款和零糖兩種選擇，包裝分為瓶裝和罐裝。

來(lái)源：福克斯商業(yè)頻道
編輯：董靜