當(dāng)所有仿貨都在努力掩飾自己的“身份”，力爭(zhēng)自己和正品看起來無異時(shí)，古馳卻開始賣“假貨”。在古馳近期發(fā)布的新品中，大大的“FAKE”就寫在包包的正上方，在向人們大聲的宣布，我是古馳，我是不FAKE的假貨?！?/p>

They say imitation is the sincerest form of flattery and now Gucci has taken a tongue-in-cheek approach to beat counterfeiters at their own game.
人們總說，模仿是最真摯的恭維，而如今古馳采取了一種幽默諷刺的方式，打壓假冒偽劣產(chǎn)品。

From jackets and jumpers to shoes and bags, the Italian fashion house is selling a range emblazoned with the words 'Fake' and 'Not'.
從夾克、套頭衫到鞋子和包，這家意大利時(shí)裝店正在銷售一系列印有“Fake（假）”和“Not（不）”字樣的服裝。

But the 14-item collection will set shoppers back a lot more than a counterfeit, with prices ranging from ￡1,460 to ￡295.
不過，這14件產(chǎn)品比假貨更讓購(gòu)物者望而卻步，因?yàn)樗鼈兊亩▋r(jià)從295英鎊（約合人民幣2662元）到1460英鎊（約合人民幣13173元）不等。

A backpack costs a whopping ￡1460, with fake placed on the front and not hidden on the back.
一個(gè)背包的價(jià)格高達(dá)1460英鎊，正面印著"Fake"，背面印著"Not"。

The Fake/Not sweatshirt and nylon cape will set shoppers back by ￡690 and ￡610 respectively, while a pair of trainers is priced at ￡465.
這個(gè)系列的運(yùn)動(dòng)衫和尼龍風(fēng)衣的售價(jià)分別為690英鎊（約合人民幣6226元）和610英鎊（約合人民幣5504元），而一雙運(yùn)動(dòng)鞋的價(jià)格則為465英鎊（4196元）。

The collection features a classic bicolor stripe first seen in the 1980s - the same time the Gucci's logo and signature motifs were thought to be first illegally appropriated.
該系列采用了上世紀(jì)80年代出現(xiàn)的經(jīng)典雙色條紋——當(dāng)時(shí)古馳的商標(biāo)和標(biāo)志圖案首次被非法冒用。

Gucci previously printed its name as Guccy in 2017 on items, reflecting the trend where imitation goods often misspell names. Since then, the logo has featured in several successful collections.
2017年，古馳還曾在商品上印上"Guccy"字樣，以此來映射仿制商品經(jīng)常拼錯(cuò)品牌名字。從那時(shí)起，這個(gè)標(biāo)志多次出現(xiàn)在大賣系列中。

來源：滬江英語(yǔ)