Dan Smith是一位美國的健身用品經(jīng)銷商,來向Robert
Liu的公司采購貨品。這是他們第一次交手。在短短幾分鐘的交談中,雙方都感到對方是久經(jīng)沙場的老將。談判就在拉鋸中開始了。雙方第一回過招如下:
D: I'd like to get the ball rolling(開始)by talking about prices.
R: Shoot(洗耳恭聽). I'd be happy to answer any questions you may have.
D: Your products are very good. But I'm a little worried about the prices
you're asking.
R: You think we should be asking for more? (laughs)
D: (chuckles) That's not exactly what I had in mind. I know your research
costs are high, but what I'd like is a 25% discount.
R: That seems to be a little high, Mr. Smith. I don't know how we can make a
profit with those numbers.
D: Please, Robert, call me Dan. (pause) Well, if we promise future
business--volume sales(大筆交易)--that will slash your costs(大量減低成本)for making the
Exec-U-ciser, right?
R: Yes, but it's hard to see how you can place such large orders. How could
you turn over(銷磬)so many? (pause) We'd need a guarantee of future business, not
just a promise.
D: We said we wanted 1000 pieces over a six-month period. What if we place
orders for twelve months, with a guarantee?
R: If you can guarantee that on paper, I think we can discuss this further.
(改編自:英文鎖定 英語點(diǎn)津 Annabel 編輯)